Start Here to Create Your Dream Chiropractic Practice and your Dream Life

We’ve talked a lot about how running your chiropractic office like a big business and how using a proactive chiropractic practice management technology like Genesis Chiropractic Software will improve the patient experience. We’ve shown how following our Genesis Chiropractic Software process will increase patient retention and boost revenue as well as your compliance. Now, let’s take a moment to discuss a vital point to creating both your dream life and your dream practice…your starting point, your Big Why. The number one thing to remember, no matter what you are trying to accomplish, is that you have to have a big enough reason for doing it. You have to determine what is your Big Why. Finding your Big Why creates a dramatic shift in your life. But, how do you decide what it is? To get started, you have to spend time thinking about what you really want in your life. What type of relationship do you want? What type of financial situation do you want to be in? What is your dream life? What does your dream chiropractic practice look like? You even have to include some superficial things like what type of car you want to drive. You have to create it as a picture you can see in your head. It must feel real to you. The power of finding your Big Why is that it gives you a map to your future. From relationships to finances and everything in between, you begin to focus on your goals on a daily basis, which allows you to back into them by determining what tasks you need to complete to make those goals a reality. One of the most powerful things I’ve ever learned came from a mentor of mine. He told me that I needed to schedule my life, every single minute of my day to reach my goals and put double yellow lines around it. So, what does putting double yellow lines around it mean? He explained that “When you’re driving and there are double yellow lines, you don’t cross them.” The same is true for scheduling your goals. You put the double yellow lines around them and never cross those lines. Because, if you cross those lines, you are giving up on your dreams. Once you can picture your dream life and chiropractic practice in every detail, you have your Big Why. Your next step is to review your goals daily. The reason you have to continuously review your goals is because, just like your patients forget how important Chiropractic is to their lives if you don’t remind them, you will forget the reasons you are working so hard to reach your goal. It’s human nature. Often times the missing ingredient for success is the consistency over time. Like exercise. If you make sure you do it right every day you are guaranteed the fitness level you are aiming for. When it comes to double yellow lines in your practice, there are things you and your team MUST do consistently to have a healthy and fit practice. Remember the three things we mentioned earlier. Revenue, retention, and compliance. For a optimal retention rate your team must follow up and reschedule all no shows as well as confront the patients that will not reschedule. Making sure that happens perfectly every time is how you get the result you want. When your retention is optimized for your practice model (no shows are just one metric that affects retention) you are now in total control. You can now predictably have the practice and goals you are searching for. A proactive chiropractic practice management system like Genesis Chiropractic Software pushes those tasks right to your team. In essence it is like adding to their schedule, what they need to do to help you and your practice reach your goals and dreams. All you have to do is keep them accountable to one thing. Finishing their tasks. Double yellow lines. Creating your Big Why is the most important step you will take toward building your dream life and dream practice. It gives you a reason to get up every day and work toward your goals and allows you to map out a path to your future. Once you have your Big Why and put those double yellow lines around it, anything you do that keeps you from reaching those goals will create anxiety for you because you are not living in congruence with your dreams. With your Big Why in place, working toward your goals will become easier, more natural and success will come more quickly
Grow Your Practice With Task Checklists

How Do You Track Every Task in Your Chiropractic Practice? Use Task Checklists. Have you heard of task checklists? Chiropractic Practices repeat the same list of tasks for each patient and for other processes in the office as well. Are all of those tasks getting done? How do you assign tasks to various staff members? Post-it-Notes? How do you know if your staff has completed all of their work today? Do you have a system in place to track it? Imagine a system that automatically assigns tasks to your staff with a few clicks. Imagine a tool that tells your staff exactly what needs to be done today and they actually get it done. Imagine a practice owner having 100% follow-up with every task for every patient. Imagine the increased revenue for your Chiropractic Practice and the happy staff who know what to do each day without being told. Well, imagine no more. The tool is called Genesis Task Checklists and you can learn about it in this 15 minute webinar. It will be time well spent.
Dr. Dan Yachter Podcast – Success Principles

Dr. Dan Yachter Podcast about Success Principles View all of the available podcasts on our Chiropractic Leaders Podcasts page.
Dr. Chris Burfield Podcast about Instagram

Dr. Chris Burfield Podcast about Instagram View all of the available podcasts on our Chiropractic Leaders Podcasts page.
The Three Components of Business – People, Processes, & Technology

We’ve talked a lot about managing a practice and creating a successful patient experience. We’ve also demonstrated how we can operate our practices in the same manner as Big Business runs their operations to be more effective, thereby increasing our bottom line, decreasing no-shows, and achieving higher patient retention. Now, we’re going to go over how this all comes together in your daily practice through the three components of business – people, processes and technology. People – The people, i.e. your staff, are the first component of any business. You have to be able to answer the questions of “Who are the people I can rely on?” and “What are their strengths and weaknesses?”. Once you have answered these questions you will be able to assign responsibilities to each staff member that will ensure the most effective operation of your practice. Processes – Your “Processes” section will be extensive. This is where you need to have every task to complete a successful day broken down into simple steps. Imagine a new patient comes into your office. What actually has to happen? What do you say to them? What paperwork do they have to fill out? What different options will you present to them? Every single step has to be documented. This is where big businesses like the Ritz-Carlton really set itself apart by creating an unrivaled experience. You can too, if you are diligent about your processes. We talked before about how just to make the bed at the Ritz-Carlton, the housekeeper has to complete over 30 steps on their checklist. The process is broken down into these tasks to make sure that every bed is perfect, every time. By simplifying your processes into each of the component steps needed to achieve perfection, you can manage your patient experience at the highest possible level. Technology – The final component of business that brings it all together is technology. Without proactive software capable of finding the tasks needed to be completed and assigning them to a staff member, companies like Amazon and Zappos would not be known as the leaders of the customer experience that they are today. Thanks to the technology they employ, the Ritz-Carlton can keep track of each and every preference of their guests, down to how they like their steak cooked. They know you are coming and know your name before you even step out of your car. Without their technology, achieving their “Gold Standards” would be much more difficult, less scalable, and harder to track for the Ritz-Carlton The technology component of business is vital to bring the people and process parts of the business together. It automates the tasks and makes it simple for the people in your business to follow the steps you have created. And, it makes following the three rules of managing a business or team effectively that we talked about last time achievable, through processes of quantifying, delegating, and verifying. People, processes, and technology…these three components of business must function together at the highest possible level for you to create the best patient experience possible. When you have the right staff members assigned to the tasks that best suit them and each part of your processes broken down into the number of tasks needed to complete them successfully, you have started on the right track. Adding in the final component, a proactive technology, brings it all together and manages the tasks of quantifying, delegating, and verifying. Now, there is no limit to the success of your practice. Don’t miss our next post where we’re going to talk about how to start the journey of creating both your dream practice and your dream life.
The Power of Proactive Technology In Practice

Last time, we talked about the pitfalls of using a reactive system to manage your Chiropractic office. We illustrated how a reactive technology is inefficient in managing the patient experience.. We also talked about how using such a reactive technology is viewing your office through an antiquated paradigm, similar to how patients view their health prior to discovering the power of Chiropractic. These patients would never believe the amazing effects Chiropractic can have on their health and their lives until they look at it from a new paradigm. In the same way, if you are currently using a reactive system, you may not be able to see how just changing the software you use to run your office can result in dramatically improved management of the patient experiences, with 62% higher collections per visit, 26% better patient retention, and 32% higher documentation compliance. By taking a reactive system and shifting it to a new paradigm, a proactive technology, management of daily tasks becomes easier, more effective, and more transparent. With a proactive technology, all of the tasks to complete a successful day are automatically discovered by the artificial intelligence in the software, assigned to the appropriate staff member, and you can easily see whether all the tasks of the day have been completed or not, all in one report. We call this single-metric management. The total number of tasks in motion across your entire staff at any given moment. Once a task is assigned to a staff member, that person owns the task and anywhere there is internet access, you can log in a see the number of tasks each person owns. This builds both accountability and teamwork. You know immediately if someone is falling behind in their tasks and needs assistance. Is that person just not suited to this specific task? Are they overwhelmed? Do they need training? Are you understaffed? With a proactive system, you can see the issues in real-time, make educated decisions and adjust as needed. By making sure that each task is assigned to the most qualified staff member and knowing whether or not they have been completed, it takes the guesswork out of management, fosters teamwork, and saves countless hours wasted digging through reports. It makes sure that everything that needs to be done is done on time and by the person who can do it most effectively. Every aspect of running a practice is completed at the highest level of efficiency. With a new proactive paradigm like that, those incredible increases in profits, retention, and compliance, the proven results I mentioned earlier, become more readily understandable. Shifting from a reactive system to a proactive technology is a simple step that leads to powerful results. Next time, we are going to discover how changing your paradigm and implementing a proactive technology makes management exponentially easier by adhering to the three rules of managing a business or a team – quantify, delegate, and verify.
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Proactive Technology for a Proactive Profession
Chiropractors are by our nature proactive. For our patients, Chiropractic is a new way to look at health. We educate our patients about the necessity of caring for their spine and nervous system in the prevention of health problems. It is therefore ironic that the one area where this has not been true has been in the technology and software we have used to operate our practices. This one area that is vital to the health and success of our business has instead been relegated to old methodologies, old ways of building technology, and ineffective, reactive approaches. So, what does it mean to have a proactive technology? How can changing from a reactive to a proactive approach improve the management of the patient experiences and result in 62% higher collections per visit, 26% better patient retention, and 32% higher documentation compliance? Let’s look at it from the same perspective as a patient being introduced to Chiropractic for the first time. Do they think it’s possible, when they come in for their lower back pain, that what they are about to learn could totally revolutionize their health? No. Do they know that it could improve the function of their body and therefore alleviate the headaches they’ve had all their lives, improve their child’s asthma, and lower their husband’s high blood pressure? Of course not. They don’t even think it’s possible to get those kind of results because they have an outdated health paradigm, or an outdated technology. They are looking at it from a reactive paradigm. Yet, when these same patients are educated and begin to learn about the spine, the control the nervous system has over the functioning of their bodies, and the way Chiropractic benefits their overall health, then it all starts to make sense. From their new proactive paradigm, they are able to understand and achieve improvements in their health that they would never have thought possible before. It is the same when you look at the technology used to manage your Chiropractic office. With the out-dated, reactive system used in so many practices, you have to go find what work needs to be done before you can do it. If you want to follow up on an insurance claim, you have to go to some aging report, find the claim, and then work through the steps. This means you have to probe and actively go find the work before you do it. No one knows, including the owner, how much work was supposed to happen that day versus how much actually did happen. You have cash flow reports, no-show reports, no future appointment reports, expired care plans, compliance reports, billing reports. The list of reports to check the work of a single day is exhausting. Even worse, this type of system leaves you always reactive. You are never preventing problems and encouraging growth. You are just putting out fires. But, with a proactive technology, your office operates from a whole new paradigm. In my next post, I will walk you through and demonstrate how this new proactive paradigm leads to the proven results I mentioned earlier – higher profits per visit, retention, and compliance.
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Learn what to do if your email is hacked and how it affects HIPAA compliance with this short webinar.